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Houston SEO Guide

Grow, Scale, and Thrive By Getting Your Local SEO Right!

Link Building

How To Double Your ROI

Using SEO

This guide will give you turn-by-turn directions to take your website from its current ranking to the front page of Google using local SEO strategies that have doubled and even tripled our client's sales and revenue. Local SEO is a matter of implementing the right systems and formulas. Our Houston SEO strategy can work for any business that wants clients to find their services for valuable keyword. The more competitive your niche the more your business will need SEO services. Over the past ten years I have had the pleasure of serving law firms, contractors, dentists, electricians, and plumbers across Harris and Fort Bend county so I can say with 100% confidence that if you will follow our formula, you will reap the same rewards our clients have.


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What's Included In Our Local SEO Guide

This guide is everything you'll need and more to rank your company or law firm website in Google's top search results. You'll learn how to:

  • Get top rankings in Google Maps & organic search results

  • Get more website traffic and more leads than ever before

  • How to compete, win, and dominate in competitive spaces such as home services. 

A Quick Note for Readers


I am excited you have chosen to read our book where I will reveal my turn-by-turn formula. I have implemented this strategy for dozens of business owners just like you in our 1:1 SEO consulting class in Katy. While it may sound fanatical to share a formula that works there are two reasons.


First, I believe in the power of goodwill, the golden rule. As an SEO consultant, the best way for any business owner to prosper is by giving others a hand up. If you read our local SEO guide and put everything I talk about into practice, you will reap the same results I have, and I commend you for your efforts. I wish I had had someone teach me SEO when I started as a general contractor.   Instead, I proceeded to pull my bootstrap up and experienced almost a decade of trial and error and not working with the best SEO company in The Woodlands before something finally clicked that allowed me to start growing, as I had never experienced business growth before!

I am not a theory-based SEO consultant but a businesswoman who scaled my home service-based business ( Emerson Home Enhancements) to seven figures using this precise formula. After seeing the immense need for a SEO company in Houston that could consistently deliver their clients tangible results we opened YBB Digital Marketing to meet that demand. 

The second reason I wrote this local SEO guide is that some of you will read this guide and feel slightly overwhelmed or need help implementing these strategies. If you want to speak with me or one of our SEO experts, please reach out by clicking the button below.

Either way, I hope that you will find our local SEO guide an invaluable tool that you will give you the ability to flourish. 

All my best,

Melissa Emerson

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Speak With An SEO Consultant

How SEO Will Help Your Houston Business

  • Google attracts 8.5 billion searches a day

  • 4 out of 5 consumers use Google to find local information

  • 70% of business owners see SEO as more effective than PPC

  • 49% of SEO experts report organic search has the highest ROI of any digital marketing channel 


SEO helps Houston business stay competitive online for buyer search terms. Using relevant and strategically researched keywords across your website can help you rank higher in search engine results pages (SERP) for search queries. As an example the word "the best SEO company in The Woodlands or "Houston SEO" are terms people looking for our services enter into Google. Our agency wants to make sure we appear for those words so that you know about us.  This will also  make users more likely to click on your website listing to see what your company is all about, resulting in far more leads and sales. 

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How Long Does It Take To See Results?  

SEO is not an overnight game – especially in a city the size of Houston, SEO takes time.  On average most of our clients begin seeing an improvement within 90 days. This will also depend on how crowded your niche is. As an example, there are over 12,000 law firms in Houston, so ranking for keywords like “personal injury law Houston” will take longer to rank them it would for a general contractor.  The search engine needs time to comb through your website content and crawl new links. Once they understand changes have been made, your site will rank higher.

Between the 6 to 9-month mark, our Houston SEO agency gets incredible results even in the most cutthroat spaces. It’s vital that you avoid agencies that make claims about front-page ranking overnight. We understand it can be frustrating, especially for a struggling business that needs immediate results. This is why search engine optimization is only one of our key components to help you get exclusive leads.

Learn more about our direct mail marketing system, guaranteed to deliver leads in 4 weeks or your money back!  

Are You Ready To Take Your Business

To The Next Level?

Our Houston SEO agency can get your phone ringing off the hook with calls from people searching online for a contractor in your area. let us show you how!

Schedule A Free 1:1 strategy session
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